Senior Product Manager, Roku Exchange

Company: Roku, Inc.
Location: New York
Posted on: May 26, 2025

Job Description:

Teamwork makes the stream work.Roku is changing how the world watches TVRoku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.About the teamThe Roku Ad Exchange is pivotal, acting as Roku's in-house Supply-Side Platform and Ad Server, designed to optimize the delivery and monetization of video ads. Our goal is monumental: to construct a demand-agnostic platform enhancing monetization across The Roku Channel and direct-to-consumer app integrations. You'll be part of a team that's not just participating in the ad tech landscape but shaping its future.About the roleAs a Senior Product Manager for Roku Ad Exchange, you'll embark on a challenging journey to elevate our Roku supply stack, known as "Roku Ad Exchange." You are the linchpin in our product's lifecycle, from strategic planning through execution and market launch. Your responsibilities encompass leading cross-functional teams to deliver products that set the standard in the ad tech space, ensuring Roku remains at the forefront of TV streaming innovation. Your role is pivotal in defining the future of our video ad delivery systems, focusing on incremental demand access, video ad reach, and creative delivery improvements.What you'll be doing

• Lead the product development lifecycle for the Roku Ad Exchange, focusing on execution from concept through to launch, adoption, and ongoing optimization.
• Collaborate with engineering, data science, and UX teams to build products that optimize the efficiency and reach of Roku's ad-serving capabilities.
• Define clear product roadmaps based on understanding market needs, technological trends, and Roku's strategic priorities.
• Own the strategy and implementation of onboarding frameworks for SSPs, demand facilitation partners, and ad servers that support Roku Exchange's growth.
• Guide roadmap prioritization by balancing new partner integrations, auction trust, and platform-wide monetization outcomes.
• Work closely with engineering, data science, UX/UI, and business units to ensure product features are executed to the highest standards.
• Manage stakeholder relationships across the organization, prioritizing product features and resources to meet business objectives.
• Spearhead the rollout and adoption strategies for new features, measuring product performance, and iterating based on feedback and data.We're excited if you have
  • Brings 5-7 years of product management experience, with a strong emphasis on SSP, Ad Tech, and the broader advertising ecosystem.
  • Product management experience with a focus on SSP integrations, ad servers, or programmatic platform strategy
  • Proven track record of leading product execution, demonstrating a strong capability to move from strategy to delivery.
  • Skilled in stakeholder management and prioritization, able to navigate complex organizational dynamics to achieve product goals.
  • Strong analytical and problem-solving skills, with experience in SQL and data analysis tools.
  • Deep knowledge of ad serving technologies and programmatic advertising.
  • Demonstrated experience in product development, launch, and lifecycle management in the ad tech domain.
  • Experience in Connected TV (CTV) and video advertising is a plus.
  • Familiarity with measurement, identity landscape, and privacy regulations within the advertising industry.#LI-SR2BenefitsRoku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.The Roku CultureRoku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.To learn more about Roku, our global footprint, and how we've grown, visit .By providing your information, you acknowledge that you have read our and authorize Roku to process your data subject to those terms.
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