Marketing and Outreach Specialist

Company: KETA Medical Center
Location: New York City
Posted on: February 17, 2026

Job Description:

Job Description Job Description Marketing and Outreach Specialist Location: New York City Area Employment Type: Full-time, exempt, benefits eligible, Compensation: $100,000–$125,000 annually bonus About Keta Medical Center Keta Medical Center is a growing healthcare organization specializing in innovative ketamine therapy for depression and related mental health conditions. With locations across New York and New Jersey, we are focused on delivering high-quality, patient-centered care while building a collaborative, professional environment for our team. Position Overview The Marketing and Outreach Specialist is a field-based role responsible for building and maintaining scalable referral and partnership channels that drive sustained patient growth. This role goes beyond traditional provider outreach. The ideal candidate will build and manage strategic partnerships with employers, unions, healthcare organizations, and professional referral sources, serving as a trusted representative of Keta Medical Center in various external, client-facing settings. You will work closely with the marketing team to design and execute partnership initiatives that directly support increased referrals, expansion of the practice, and payer mix optimization. Key Responsibilities Build and expand referral pipelines with: Healthcare professionals including PCPs, psychiatrists, therapists, and other specialists Employers and organizations serving municipal workers, educators, healthcare employees, finance, tech Develop and manage long-term partnerships that generate repeat, trackable patient volume Conduct regular in-person outreach visits and meetings throughout assigned territories Represent Keta Medical Center at professional meetings, conferences, and community events Support provider outreach and education initiatives aligned with organizational growth objectives Coordinate with marketing team to ensure outreach efforts align with brand standards and operational priorities Track outreach activity, referral engagement, and partnership interactions using CRM and reporting tools Analyze data to refine outreach strategy, double down on high-performing partnerships, and sunset low-impact efforts Identify new partnership opportunities and support structured outreach efforts Plan and support partnership and outreach initiatives, including lunch-and-learns, webinars, educational sessions, and community events Qualifications 5 years of experience in provider outreach, healthcare partnerships, medical sales, or business development Experience in a field-based, client-facing role Strong professional presence and ability to establish credibility with clinical partners Ability to work independently while managing outreach activity across multiple locations Excellent written and verbal communication skills Experience using CRM systems to document outreach and referral activity Ability to travel in the tri-state area on a regular basis Why Join Keta Medical Center Keta Medical Center offers a stable, mission-driven environment with the opportunity to contribute to the continued growth of an innovative mental health care organization. This is a high-impact role at a pivotal growth stage. You will have autonomy, visibility, and the opportunity to build something meaningful - not just execute a preset script. If you thrive in relationship-building, strategic thinking, and real-world growth execution, this role offers the chance to make a measurable difference. For more information, please visit ketamc.com. Staffing agencies and recruiters, please do not contact us about this posting. We do not accept unsolicited resumes and will not consider candidates submitted by staffing agencies. E04JI802h2c2408ip9i

Keywords: KETA Medical Center, New Britain , Marketing and Outreach Specialist, Healthcare , New York City, Connecticut